2010 Marketing to Moms on Twitter
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Twitter offers marketers a valuable opportunity to interact with
moms in a fresh, informal way. The medium itself, with its
140-character limit and whimsical graphics, sets a friendly, casual
tone, and moms are especially receptive to companies whose Twitter
presence is personable and interactive.
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2010 Marketing to Moms on Facebook
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Facebook has become the most popular destination on the web for U.S.
mothers. Moms who use Facebook say that keeping in touch with friends
and family is their biggest motivation to log on, but they’re also
receptive to marketing, if it’s done right.
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